Retail Chain Management Simulation

A professional business simulation for training retail business owners and managers.

Online

3 - 30 days

1 Person or Team

PDF Materials

All Languages

Simulation Scenario

At the beginning of the game, you’ll be in charge of three stores located in areas with people of different income levels. Your main job is to study your own business and the markets where it operates. This means understanding what people want and how other businesses are doing. Once you’ve gathered all this information, you’ll need to come up with a smart plan for your business to make more money and profits. You’ll have to make decisions about what products to sell, how much to charge for them, how to get them, hire and manage your team, handle deliveries, promote your business, and make sure everything runs smoothly to become the top player in the market.

Learn Skills

Our simulation gives learners the opportunity to work with key business concepts. Making real business decisions that determines their success.

How it works

In order to develop your practical business skills, you need experience, and that’s exactly what you will gain while playing this business game—managing your own virtual retail company.

Our Business Simulation uses turn-based mechanics. One turn equals one virtual week, and turns in real time are made daily or hourly. That means you will be responsible for all week-to-week activities and key business processes of your virtual company.

Specifications

Delivery format

Online

Participation

Individual / Team

Duration

Up to 3 days

Number of turns

Up to 72

Turn intensity

Every hour

Materials

In PDF format

Take into consideration the intensity of turns in the simulation. The amount of time you can devote to working with the simulation should help you choose the right game. The intensive mode, with hourly recalculations, is designed for full immersion in the game for 4-6 hours a day for up to 3 days. The classic mode, with daily recalculations, is more flexible and will require around 1-2 hours of your daily time for 1 month. The business simulation is available online for any number of participants in any geography. Participants can access the game from any computer with an internet connection and a web browser.

Simulation Interface

See what inside this Simulation at a glance.

Store location and size

Change the size and location of the store.

Manage Employees

Hire and fire employees, change their salaries, and train them. 

Financial Reports

Review reports and optimize where it’s necessary.

Marketing

Analyse competitors and consumer behavior.

Advertising

Choose the right media channels and the right budget to attract visitors.

Trade Hall

Choose and purchase goods to sell.

Supply

A business simulation that fits your course

Whether you’re in the corporate or educational space, the simulation is adapted to your course to meet your learning goals. Flexible and customizable, our simulations set both you and your learners up for the best possible learning experience.